Fan is short for “fanatic” and the fanaticism of NFL fans is never too far from the surface. Two articles recently struck me as being representative, in different ways, of just how important sports can be to a fan’s life. Read on to hear about how sports can make you fat and broke or svelte and rich!
One of my favorite quotes about sports, attributed to the late Sam Kellerman, talks about why fans treat sport like a matter of life or death: “Sports is man’s joke on God, Max. You see, God says to man, ‘I’ve created a universe where it seems like everything matters, where you’ll have to grapple with life and death and in the end you’ll die anyway, and it won’t really matter.’ So man says to God, ‘Oh, yeah? Within your universe we’re going to create a sub-universe called sports, one that absolutely doesn’t matter, and we’ll follow everything that happens in it as if it were life and death.” An article[1] from the New York Times by Jan Hoffman, suggest[2] that Kellerman might have been right in a very concrete way:
Researchers found that football fans’ saturated-fat consumption increased by as much as 28 percent following defeats and decreased by 16 percent following victories. The association was particularly pronounced in the eight cities regarded as having the most devoted fans, with Pittsburgh often ranked No. 1. Narrower, nail-biting defeats led to greater consumption of calorie and fat-saturated foods than lopsided ones.
In my life, I observe that it is more the act of watching football that leads to the consumption of nachos, hot-dogs, mozzarella sticks, and other delicious and waist-band stretching foods.
If putting your life on the line is not enough for some fans, there’s now a brand new way for them to put their money on the line. Gambling has long been a central focus for many who follow sports. If you don’t believe me, go watch the 1932 Marx Brothers’ movie Horsefeathers and it’s incredibly contemporary story about the fixing of a college football game. Fantasy sports has brought gambling on sports out of the alley and onto main street, in part because it distances the raw gambling from the outcome of the game. Now startup company Fantex has come up with a new way to gamble (or invest as they would have us think about it) on sports — by investing money in a player. Billy Gallagher reports on this story for TechCrunch:
Fantex strikes deals with professional athletes who give up a certain percentage of their income (presumably over an allotted period of time, like the length of their active career) in exchange for the proceeds of [an] IPO. People can then buy shares of that player’s brand, like a stock… presumably, if San Francisco 49ers tight end Vernon Davis has a monster year and looks like he’s going to get a bigger endorsement deal or a larger contract in a few years, his stock would rise and a fan could sell their Davis stock and cash out with a real, monetary profit.
Gallagher argues that this is probably not going to be a great deal for the players (surely they can find something better to do with their money) but he is more optimistic about profit for the new class of fan/investors. I can’t wait until they create a market for people who blog about sports — I might be a penny-stock but who knows…